If you’re a musician wanting to start a career as an independent artist and start making money from your passion, learning how to sell music on the web is an important initial step. But first and foremost, you must find a distributor. It’s important to think cautiously before selecting a music distributor to ascertain you’re getting the best possible service and the most value for your money. Certain distributors will automatically pocket a share of your royalties, while others will give you 100%, depending on their business model.
It’s also worth reviewing the added services available to you via your aggregator. If you’re a relatively known artist desiring extra exposure by breaking into the charts, it’s a must that you secure chart registration for your release, ant that is only available through specific distributors. Particular distributors will as well give tools used by key label artists to boost sales and royalty payouts, offering you new and unique methods of selling your music to your fans.
As we said earlier, the best independent music distributors provide extra services meant to increase your sales total and the royalties you earn. There are tools like iTunes pre-release and SMS keywords which offer yet another way to sell and music online and are often used by artists of prominent labels hoping to enter and conquer the charts.
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Pre-release lets you start selling your music up to six months earlier than your release date. All the sales you make during your pre-release period will go towards your release date total, and that gives you an even better chance of getting into the charts and receiving a greater payout from the stores.
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As far as SMS keywords are concerned, they can also be a useful sales boosting tool. Fans can just text a particular word to an indicated number to buy your track, removing the hassle out of downloading or streaming it online. The process is a fast one, and that means it is a great service to advertise at your live gigs while your music is still fresh in your audience’ mind.
Established distributors will as well provide you the choice to change or customize your tracks’ geographic availability. Although this may not create a huge difference to your sales total, it gives you the opportunity to tweak your release to various territories. If, for instance, if you’re releasing a cover version of a hit track, the copyright law relevant to that song will be dependent on the location where you release it, so you may want to limit your release to a specific area.
Although these extra services each comes with a unique way to maximize your benefits from your online music sales, playing live is certainly the most vital factor in terms of reaching new fans, and in turn, selling more songs. Therefore, it’s particularly important for you to get your name out there with live shows on a regular basis, whether in your local area, all over the country or all over the world.